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I first found my passion for visual storytelling growing up in sports. I was more drawn to capturing the moment than chasing a finish line.

In 2021, I co-founded Footstep Creative, where I lead as director and creative partner.

I got my start in fashion and editorial work, but it was collaborating with elite runners and endurance athletes that shaped my creative path. I’ve focused on crafting raw, athlete-first content that brings a more personal, story-driven lens to the running space from the streets of the NYC Marathon to the alpine trails of UTMB.

I work best in lean, collaborative crews and thrive in the balance of preparation and spontaneity, always trying to do more with less. My experience as both a director and photographer allows me to move fluidly in today’s fast-paced content world.

stone@footstepcreative.com

Nike Running || On Running || PUMA || Adidas || MAAP || lululemon || Brooks Running American Express || Steve Madden || HYPERICE || Brooks Running || GAP || Canyon || Tag Heuer || Athleta ||

Selected Clientele

Selected Agencies & Publications

Octagon || High Snobiety || Forbes || M&C Saatchi || Resin Projects || Care of Chan || Mas Independente ||